Bringing personality to an accountant's website and brand

Building an online presence for Magna Financial Care

Magna Financial Care came to us with a blank slate — their website wasn't garnering a lot of engagement and their brand (other than their logo) wasn't fully fleshed out. They wanted something fun and approachable.

Client
Magna Financial Care
year

2024

Magna Financial Care, a woman-owned business located in Frederick, MD, approached Purple Donut Studios with a clean slate and big ambitions. While their logo was in place, their existing website was falling flat in terms of engagement and lacked a cohesive brand identity. Their goal? To transform their online presence into something fun, approachable, and reflective of their skills.

Our team dove in:

  • Content Creation: We crafted clear, engaging copy that communicated Magna Financial Care’s expertise while keeping their approachable ethos front and center.
  • Custom Illustrations: To inject personality into the website, we created customized illustrations tailored to their brand story.
  • Brand Refinement: We reimagined their brand identity, changing their fonts and colors to create a cohesive and inviting visual identity that balances professionalism with warmth.

The result? A vibrant, user-friendly website that perfectly captures Magna Financial Care's unique personality and strong background. The client was thrilled with the final product, and the revamped site has already started fostering greater engagement.

At Purple Donut Studios, we’re proud to have helped Magna Financial Care create a digital home that truly feels like them.

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